2 - Google bot spider performs a deep crawl around the first of every month.

3 - The external links are then followed which will lead google directly to your site. This procedure takes place without you having to submit your URL to google at all.

4 - Once google has spidered and indexed your site, it wouldn’t actually show up in the search listings until the next update.

5 - The new site could take up to 6 weeks to be added in Google database and actually show up in the search results.

6 - Yahoo search engine database is fed by a combination of a google-style, “Free crawl” and a revamped paid-conlusion program.

2 - The Crawl is used by Google to index many or all of the interior pages of your website as weel as find new pages to index.

3 - After your pages have been crawled the new versions of those pages are saved in Google’s cache.

4 - The cache is used for find the last crawler travelled date with is can estimate how often the spider visits your site.

5 - Google bot visits your sites very often (Daily), if the site PR5 or more. The lower ranked sites will visit at longer intervals.

6 - You want the spider to visit your site as often as possible to pick your new page or any changes to your old ones. You can easily do this by getting more high quality inbound links and add it to your home page.

7 - Do the changes to your home page. It help attract googlebot.

8 - Google has another spider with the notation “Media partners”. This spider is used in conjunction with their adsence content-matching advertising program and it has nothing to do with search engine rankings.

2 - The description tag shouldn’t contain just a list of key words. It should be a logical sentence that contains your keywords.

3 - If possible place links to all of your pages on your home page as weel as every other page on your site.

4 - Create a site map page & link to it directly from your home page Its place links to every other page in your website.

5 - Every page on your website can be reached with a maximum 2 or 3 clicks.

6 - Title & description to a keyword rich format. Add lots of unique keyword rich content to your pages while removing any excessive affiliate link.

7 - The easiest way to listed in google by ‘reciprocal linking’ use minimum 3 or 4 sites.

8 - Reciprocal linking process is the single best way to enhance your page’s ‘PR’ & traffic flow.

9 - The number of external web pages that link to yours has a direct relationship to your page’s PR value as calculated by Google.

10 - Linking to a ‘bad neighborhhod’ such as a site that has been penalized by Google, will get your site banned as well or result in a lower PR.

11 - Try to add at least one new page to your site each day. If you simply can’t add a new page each day, add one whenever you can.

12 - If your site have longer pages, consider breaking the longer pages up into several shorter page. It will help your search engine rankings.

http://pr.efactory.de/e-pagerank-algorithm.shtml

PR will give wrongly mean total work is waste. Its fell down the results. So kindly do each and every movement very carefully.

1. Content Pages: The most important page on your site, assuming it contains the content the user seeks at that moment. Also known to contain lateral navigation, allowing users to jump from content page to content page to gather more information to support their activity.
2. Galleries: A listing of links to content pages, this page is the most critical “link in the chain” of pages. Most navigation failures we see are due to poorly-designed gallery pages. Users want to decide on the content page from within the gallery, to eliminate pogosticking.
3. Departments: Sites that have too many links for a single gallery need to have a Department page, which lists all the galleries. While you’d think these would work the same as galleries, users somehow understand that a list of galleries is different from a list of content pages and use these pages more for winnowing their selection down.
4. Stores: Really large sites (such as those with more than 50,000 content pages) find that they need multiple departments. If they have enough departments, they’ll need multiple pages to describe them–we call those store pages. News sites, for example, often have store pages (such as US, World, Business, Sports, and Weather). Stores are segmented content areas that users rarely bounce between, therefore requiring everything that user needs in one location.
5. Gallery-level Search Results: The most common of search result pages, the Gallery-Level Search Results page are similar to plain-old galleries, except they contain the search engine generated results. This means they don’t benefit from the handcrafted selection process of real galleries, but instead are computer-generated and, therefore, have a harder time presenting the necessary information for choosing.
6. Department-level Search Results: On really large sites, it’s not uncommon for the search engine to try to divide the results into departments, creating what we call Department-level Search Results. These results are presented to assist in the winnowing process.
7. Search Entry Page: The page where the user enters their search query. (Sometimes it’s a standalone page, but frequently it’s just a section of a larger page, such as a gallery or a department.)
8. Home Page (Landing pages): The least important page on the site (unless it contains the user’s content), the home page (which, in this day of Google & Yahoo is often a landing page and not the top-level URL page) is tasked with orienting users in the right direction–sort of a Munchkinland at the start of the yellow-brick road. Depending on the size of the site, it’s like the home page will also be a content, gallery, department, or store page.

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3 Kinds of Links
1. Hierarchical Navigation  - Hierarchical applies to sites that are information-rich and are best organized as a large tree, much like a library.
2. Site-wide Navigation - Global applies to sites where you can easily and logically jump among all points; this is best if you are presenting information in fewer, broader categories.
3. Local Navigation - Local navigation sits somewhere in between. This applies when you have depth of information within broader areas.

How to make user friendly site

1. If your site is a personal website, think in terms of how you can exhibit your personality and style. & If your site is a commercial website, think in terms of how you want your customers to feel about your products and services.2. Research, Research, Research, what other websites with similar objectives have done. After come up your site. Spend some time looking at existing websites, and make notes of their respective positives and negatives; then think of how your site can incorporate the positives, while avoiding the negatives.
3. You can learn a lot about what works and what doesn’t by looking at the layout, color scheme, text, and images of other websites, and then use that knowledge to get the most out of your site.
4. The best way to do this is to start by drawing a sitemap, covering all of the pages you plan to create.
5. Try to lay out your site in a clear, logical manner, and avoid using image-based mouseover links.
6. This will help ensure that your site is easy to navigate, and will still leave you plenty of room to add your personal design touches.
7. Try to limit your pages to a total of 30kb, including text, background images, and images.
8. This will ensure that all pages will be loaded in about 5 seconds, even if the user happens to be using a dial-up connection.
9. Designing a good site, however, is a lot more difficult than merely put some pictures and text onto a page and arranging it to nice look.
10. If you do use one table, users will not be able to see any of your content until the entire table has been loaded. In order to avoid this problem, break your page into at least two tables. This will allow the user to see part of your page quickly, so that they do not get discouraged by a long wait.
11. When you have finished designing your site, be sure to take a look at it in several different browsers. Sometimes your “perfect” design will look urgly (not good) when viewed with a different browser
12. Typically a navigation bar looks something like this: You are at: Home>My Hobbies>Sports
13. Always ensure that you close HTML tags:

, , ,
14. Be sure to use standard TrueType Fonts, font sizes below 9 will not display well & bold formatting of font sizes below 11 will not be displayed.
15. Some older systems have a limited palette available, and their set-ups may vary. To ensure that your material will be viewable in a standard fashion, use Hexadecimal code for 216 “Web-safe colours”, e.g. H1 {COLOR: #FF0000}.

If you are starting new web site, Its very careful to choose the domain name. Don’t have more than one domain. If you have more than one. Search engine consider that spam and take off from his data base.

Note: URL should be same. Don’t use multiple urls.

Ex: http://sify.com/astrology/ - 1st one

http://sify.com/lifestyle/astrology - 2nd one. Don’t use like these different urls in same page.

While creating URL. Don’t use years, for example “valentine_day_2009″. If used year, then can’t use next year for the same URL. So create as a common URL like “valentine_day” also the URL try to give the underscore between two. Because its also helps bit.

If creating new URL every year. It takes time to come forward to the google search. Used old URL its very easy to come forward. Because it already index in google search.

Note: The URL structure must be followed. Don’t use interval URL structure.
Example:
http://sify.com/sports/cricket/ipl 
The spider catch the url step by step like 1st sify.com/ Then take sports then take cricket then comes to ipl page.

If we have empty page on cricket. Then its difficult to index on the page.
example:
http://sify.com/sports/cricket/ 

The first example have html page but the above one doesn’t have page. The crowlar take till sports. difficult to go till end of the URL one.

Meta tags there 3 parts. 1st Title, 2nd keywords & 3rd description. Meta tags is the very very important for helping push our site to search engine page. If meta tags is doing well, Very difficult to come-up the page on search engine.

Important: Meta tags have size of the line lenght. Also avoid repeated words in meta tags. Words must be relating to the web page and content.

Before using meta tags have to search the keywords whether is searchable word or not by Keyword tools. Given below are a few list.

http://www.google.co.in/trends

https://adwords.google.com/select/KeywordToolExternal

http://inventory.overture.com/

http://freekeywords.wordtracker.com/

http://www.wordtracker.com/

http://www.seocompany.ca/tool/8-keyword-suggestion-tools.html

The above links are use for finding the search volume. Beased on this only we can write a meta tags.

This is the major part to come forward the page in the search engine.

2 - Strategies may increase both the number and quality of visitors.

3 - Algorithm: The formula that determines how a web page will rank in the search results pages of a search engine.

4 - Below the Fold: Content of a web page that is not seen by the consumer unless the customer scrolls down.

5 - Blind Traffic: Low quality traffic generated by misleading banners or spam.

6 - Clustering: In search engine search result pages, clustering is limiting each represented website to one or two listing.

7 - Doorway Page: A web page designed to draw in internet traffic from search engines, and then direct this traffic to another website.

8 - Filter Words: Words such as is, am, were, was, the, for, do etc, that search engines deem irrelevant for index purposes.

9 - IBL: Inbound Link, A link from another site to your site.

10 - OBL: Out-bound Link, A link from a page of your site to another site.

11 - Steeming: Word variations. For example, if I entered the query “swim”, a search engine that supports stemming might return results that include “swimming” or “swims”.

12 - Stop Word: A word which is ignored in a query because the word is so commonly used that it makes no contribution to relevancy. Example are common net words such as computer and web, and general words like get, I, me, the and you.

Notes:
CPA - Cost Per Action
CPC - Cost Per Click
CPM - Cost Per Impression
CSS - Cascading Style Sheets
CTR - Click Through Ratio
EPV - Earnings Per Visitor
LS - Look Smart
PPC - Pay Per Click
RFP - Request For Proposal
ROI - Return Of Investment
SEP - Search Engine Placement
SERP - Search Engine Results Page
USP - Unique Selling Proposition